Apr 06, 2022
In General Discussion
You must therefore link your Google Ads to Whatsapp Mobile Number List Google Analytics 4. Then your conversion data will remain visible in Google Ads, which are used for bid optimization. But if you link Google Ads with both Universal Analytics and GA4, you want to avoid double-measurement of conversions in Google Ads. To do this, you can remove the UA goals from Google Ads and then import the conversions from GA4. The Whatsapp Mobile Number List disadvantage of this method is that you cannot compare the conversion measurement from Universal Analytics and GA in Google Ads. Also read: 5 alternatives to Google Analytics (GDPR proof) Convert primary to secondary A better option is to convert the conversions from Whatsapp Mobile Number List Universal Analytics from primary to secondary conversions in Google Ads. You do this in Google Ads as follows: under Whatsapp Mobile Number List Tools and Settings click on Measurement – Conversions, then click on edit the specific target, in the drop-down menu, choose Secondary action (only observe) .You can then run GA4 in parallel with your Universal Analytics property, giving you time to collect Whatsapp Mobile Number List data from now on. Are you only going to do this from July 1, 2023? Then you start with an empty dataset without historical data, while you do want to create reports in which you want to compare data with a previous period. By starting with GA4 now, you also have enough time to ensure Whatsapp Mobile Number List that you set up your GA4 in the same way as your current Universal Analytics. That way you can get used to the Whatsapp Mobile Number List differences. That will make the transition a lot smoother next year. Getting started with GA4 At the moment, in my opinion, Google Analytics 4 still has a lot of steps to take in the development of the interface. For example, the Google Ads and e-commerce reports are still Whatsapp Mobile Number List minimal and I also find the conversion attribution reports less. There are also other limitations, such as not being able to customize shared reports. And if you use utm tagging, keep in mind that at the time of writing, the utm parameters term and content are not Whatsapp Mobile Number List reported in GA4.